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Facebook Referral Marketing is the Secret Sauce!

Group Hug Spanish Style Referrals! The most important word in Business!

Do You ask for referrals? Here is the problem.

It seems that in Business, we think it is better to go get new clients than take care of our existing clients.

Numerically, there are far more “new clients” than our existing client base.

We live out the “Acers of Diamonds” story every day in our business.

If you study successful businesses, they are overwhelmingly focused on taking care of their existing clients.

The best example of this is in the Financial Services Industry, particularly the insurance industry. They create a “book of business” that many have even sold to others in the business.It is by far, easier to encourage other business from existing clients than going to the expense and effort to create ‘new” clients. Here look at this:

How much is each new customer worth to your business over the lifetime of their patronage – Hundreds, thousands, or even tens of thousands of dollars? What is the best method of attracting more of these valued customers? Suppose that you knew how you could easily add the most highly effective, yet inexpensive techniques to generate a steady flow… or even a “flood” of these new customers. Now suppose that these prospects contact you and are already “pre-sold” on buying your product and/or service! Sound too good to be true? Well, consider this… Statistics show that the quickest and easiest marketing method you can use to dramatically increase your company’s bottom-line is by attracting targeted “pre-sold” prospects through the generation of referrals. For example… According to a recent Jupiter Media Metrix survey, 70% of Internet users are compelled to visit new web sites through referrals. The truth is… unless you are constantly and systematically generating sales from referrals, you are missing out on a significant profit opportunity….More at Generate Referrals With Easy-to-Use Referral Marketing Systems 

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To really be effective with referrals, Social Media and especially Facebook make that job easy! Here are the Simple rules of referrals:

  1. Over deliver for Your Clients!
  2. Follow up and make sure they got what they needed!
  3. Ask for referrals — that is right, ASK!

Look what they are saying on Twitter:

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